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From today until 9 October, Neuron celebrates its second Helmet Safety Awareness Week 2022 – an annual global safety campaign dedicated to promoting the importance of helmet wearing and safe and responsible riding. 

Around the world, research has shown that e-scooter riders who do not wear helmets are more likely to suffer from serious injuries – 28% of which occur to the head or neck. A recent study by researchers in Finland found that a majority of e-scooter riders who suffer head injuries were not wearing a helmet at the time of the accident and that wearing a helmet is a significant factor offering protection from traumatic brain injuries.

This year’s campaign aims to recognise riders who #ScootSafe by wearing helmets. During the week, riders featured on our social media platforms for safe and responsible riding will receive an exclusive rider coupon applicable for their next ride. 

Safety remains as Neuron’s number one priority and through Helmet Safety Awareness Week, we hope to be able to promote consistent helmet use amongst riders and encourage safe and responsible riding.